Essel Mutual Fund

Essel Finance Asset Management Company Ltd. is the asset manager of Essel Mutual Fund, originally established back in 2009. The AMC is registered as a trust under the Indian Trusts Act, 1882. It is registered with SEBI vide registration number MF/062/09/03.
The AMC currently offers 58 schemes and has an Asset under Management or AuM of Rs. 1,416 Crore. The company has an innovative approach to investment for both fixed income and equity funds.

Step 1. Research, credit analysis, and yield curve
When researching, the fund managers consider factors like macro-economics, liquidity forecast, and the outlook of interest rates. For credit analysis, they take into account various sectors, issuers, governance, and financial analysis. Lastly, they perform spread analysis, calculate relative evaluation, and consider the short-term and long-term rates for determining the yield curve.
Step 2. Risk management
The fund managers at Essel perform quantitative and qualitative analysis in addition to taking into account the duration of the funds for managing risk.
Step 3. Portfolio
The final step involves duration call, credit allocation, relative contribution, and security selection to determine the portfolio.

For investment process of equity funds, Essel also follows three steps:

Step 1. Idea generation
Fund managers at Essel Mutual Fund generate ideas by considering the investment universe of stocks with more than Rs. 1,000 Crore market capitalisation. They then use quantitative filters like return on capital employed (RoCE), return on assets (ROA), return on equity (ROE), and free cash flows.

Step 2. Idea validation
The fund managers take the generated ideas and run them through qualitative filters like business, management, and valuation.

Step 3. Idea selection
Lastly, the fund managers choose the investible universe of about 70 to 80 stocks and portfolio of around 30 to 35 stocks to select the right idea.
Essel Finance Asset Management Company Ltd. was originally Peerless Mutual Fund, sponsored by Peerless General Finance and Investment Co. Ltd., a wholly-owned subsidiary of the Peerless Group. Peerless had around Rs. 1,000 of assets under management.
Peerless Mutual Fund, its asset manager Peerless Funds Management Co. Ltd, and its trustee Peerless Trust Management Co. Ltd. were acquired by Essel Finance Wealth Zone Private Ltd. in 2017.
The company is part of the Essel Group, a USD 10 billion conglomerate with subsidiaries like Zee, DNA, Dish TV, Siti Network, Living Foodz, etc.

Key information

How can you invest in Essel Mutual Funds?

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Top Fund Managers

1. Mr. Saravana Kumar

Mr. Saravana Kumar is currently the Chief Investment Officer (CIO) at Essel Mutual Fund since 2019. He has also worked with UTI Mutual Fund, SBI Mutual Fund, and ICICI Bank.
Mr. Kumar holds a BE in Electronics and Communication degree from the Government College of Engineering and an MBA degree from IIM Bangalore. He is also a CAIIB from the Indian Institute of Bankers and has completed the Management Development Programme (MDP) on Financial Markets from Merrill Lynch.

2. Mr. Suraj Makhija

Mr. Makhija has a B.Com degree from the University of Mumbai and an MBA in Finance, Accounts, and Economics degree from the K. J. Somaiya Institute of Management Studies and Research. He is also a Chartered Accountant and has cleared Level III of Chartered Financial Analyst.

3. Mr. Archit Shah

He was initially a Research Analyst at I-Peritus Solutions & Services Private Ltd. in 2009. In 2010, he joined CRISIL Global Research & Analytics as a Research Analyst. He moved to Acko General Insurance in 2017 as the Head of Investments.
Mr. Shah holds a B.Com degree from the Narsee Monjee College of Commerce and Economics and an MBA in Finance from the N. L. Dalmia Institute of Management Studies and Research.

Essel Regular Savings Fund Growth

Fund Objective: To generate regular income through a portfolio of predominantly high quality fixed income securities and with a marginal exposure to equity and equity related instruments.
Why to invest: The fund has consistently beaten other funds in same category along with its benchmark and provided 6.29% returns in the last 1 year.

Essel 3 in 1 Fund Growth

Why to invest: The fund has consistently beaten other funds in same category along with its benchmark and provided 2.75% returns in the last 1 year.

Essel Short Term Fund Growth

Why to invest: The fund has consistently beaten other funds in same category along with its benchmark and provided 8.92% returns in the last 1 year.