PPFAS Mutual Fund

PPFAS Asset Management Private Ltd. is the asset manager of PPFAS Mutual Fund, established back in 2012. The AMC is registered as a trust under the Indian Trust Act, 1882. It is registered with SEBHI vide registration code MF/069/12.

The company currently offers 6 schemes and has an asset under management of Rs. 1,805 Crore.The law relates to farming, where a farmer can only reap fruitful produce slowly and steadily while practicing with effort and discipline. The company has relatively prolonged holding periods, a reflection of this law.
The AMC prides itself of having a different and unique approach to asset management than other companies.
It believes that they can invest in a plethora of areas through this single product. They refrain from launching more schemes as it might create confusion among clients and become perplexing when choosing a fund tom invest.
Secondly, it does not have a sales team. The company does not subscribe to attracting investors by heavily promoting their products. It has a small team of Relationship Managers who seek to establish a robust and long-term relation with the clients. They do not conclude their services once an investor completes the purchase. The official will clear any queries and doubts that their clients have, anytime.
The company boasts of its investment management team and maintains that their approach to performance and asset management is the ideal way to market and sell their products.
Thirdly, it does not utilise the modern factors like algorithms, technical analysis, and momentum to curate a portfolio. Instead, the company uses age-old factors like low debt, cash flow, etc. PPFAS does not seek to attract investors that look for fund managers who have an aggressive approach to the market.
Fourthly, the mutual fund does not accept one-time investment during bullish times. It says that investing during such time may return high profits but it can also backfire.
Fifthly, PPFAS AMC believes that the interest of clients should be similar to those of their employees and management. Hence, their workforce also invests a considerable amount of their investable surplus in the company’s equity fund.

The only two PPFAS Mutual Funds available are:

I. Parag Parikh Long Term Equity Fund
Parag Parikh Long Term Equity Fund is an open-ended equity fund for those looking for an investment horizon of at least 5 years.
The scheme was launched in 24 May 2013 and has an asset under management of Rs. 1,896.65 Crore as of 31 May 2019.
As of 31 May 2019, the net asset value of this scheme is Rs. 25.04 through regular plan and Rs. 25.89 through direct plan.

Portfolio disclosure

HDFC Bank Ltd. holds the majority portion of the net assets with 8.57%. Bajaj Holdings & Investment Ltd. has 6.82%, Hero Motocorp Ltd. 5.12%, Persistent Systems Ltd. 4.62%, and Axis Bank Ltd. 3.58%.
Other firms with the core equity of this scheme are ICICI Bank Ltd., Indraprastha Gas Ltd., Zydus Wellness Ltd., Sun Pharmaceuticals Industries Ltd., etc.

4.74% of the net assets belong to HDFC, 2.41% by Tata Steel, 2.35% by Maruti Suzuki India Ltd., 1.85% by Century Textiles Ltd., 1.46% by State Bank Of India Ltd., and 0.63% by Yes Bank Ltd.

Alphabet Inc. holds 9.33% of the net assets while 5.05% goes towards Suzuki Motor Corp, 5.03% to Facebook Inc., 2.69% to Nestle SA, 2.27% to Amazon Inc., and 1.77 to 3M Co.
6.57% of the net assets of the Parag Parikh Long Term Equity Fund are invested in TREPS including cash and cash equivalent.

II. Parag Parikh Liquid Fund

Parag Parikh Liquid Fund is an open-ended liquid scheme offering low risk and high liquidity by investing in debt and money market instruments.
This scheme was launched in 11 May 2008 and has an asset under management worth Rs. 268.20 Crore as of 31 May 2019.
As of 31 May 2019, the net asset value of this scheme is:

Asset allocation

59.16% of the net assets are invested in treasury bills, 25.97% in collateralized borrowing and lending obligation (CBLO), fixed deposit, net receivables, net payables, 7.46% in government securities, and 7.41% in commercial papers.
Portfolio disclosure
Sovereign 91 days treasury bills have the majority potion of the nest assets in this section. 182 days and 364 days greasy bills are the other instruments.
Government securities
Sovereign 7.86% RAJASTHAN SDL and 07.28% GOVT STOCK are the two government securities, each with 3.73% net assets.

A1+ commercial papers and certificate of deposits belong to Indian Oil Corporation Ltd., HDFC Ltd., NTPC LTD., and NABARD.

25.22% of the nets assets of Parag Parikh Liquid Fund is invested in TREPS including net receivables/payables.

0.38% of the net assets are invested in 7.40% HDFC fixed deposit and 0.37% in 6.25% HDFC fixed deposit.
PPFAS Asset Management Private Ltd. is a wholly-owned subsidiary of Parag Parikh Financial Advisory Services Private Ltd. (PPFAS). PPFAS provides portfolio management and financial advisory services.
As of year ended 2018, the company had total income of Rs. 1,844.45 Lakh and profit after tax of Rs. 507.66 Lakh.

Key information

Mutual fund PPFAS Mutual Fund
Asset management company PPFAS Asset Management Private Ltd.
Set up 10 October 2012
Incorporated 8 August 2011
Sponsors Parag Parikh Financial Advisory Services Ltd.
Trustee PPFAS Trustee Company Pvt. Ltd.
Name of trustees Mr. P. A. Balasubramanian (Independent Director) Mr. Rajan Mehta (Independent Director) Mr. Dhaval Desai (Independent Director) Mr. Suneel Gautam (Associate Director)
CEO Mr. Neil Parikh
CIO Mr. Rajeev Thakkar
Investor Service Officer Mr. Aalok Mehta
Compliance Officer Ms. Priya Hariani

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Top Fund Managers

1. Mr. Rajeev Thakkar

Mr. Rajeev Thakkar became the Chief Investment Officer in 2007. He also serves as an Associate Director and Fund Manager of Equity at the firm.
At present, he drives an AuM of Rs. 1,896 Lakh invested in the Parag Parikh Long Term Equity Fund.
Mr. Thakkar was initially involved in assisting the equity research team on the broking side of operations and also manages PMS. He has been instrumental for the company when it introduced web-based broking services.
Mr. Thakkar holds a B.Com degree from Narsee Monjee Institute of Management Studies and also has a certificate in Forex Management and Treasury from ICFAI. He is also a Chartered Account, Cost Accountant and Chartered Financial Analyst.
Mr. Thakkar has extensive knowledge in securities broking, corporate finance, investment banking, and managing equity investments.

2. Mr. Raunak Onkar

Mr. Raunak Onkar is currently the Head of Research and Fund Manager of Overseas Securities at PPFAS Asset Management Private Ltd. since 2012. He also manages the Parag Parikh Long Term Equity Fund.
He initially joined the company as a Research Trainee in 2008. In 2009, he became an Analyst for the Research Team.
Mr. Onkar holds a B.Sc in Information Technology and an MMS in Finance degree from the University of Mumbai.

3. Mr. Raj Mehta

Mr. Raj Mehta manages an AuM of Rs. 2,164 Crore invested in the Parag Parikh Liquid Fund and Parag Parikh Long Term Equity Fund.
He began his career as an Article Assistant in K. P. Mehta & Co. in 2007. Mr. Mehta joined PPFAS as a Research Trainee in 2012. In 2013, he was promoted to Research Analyst.
He holds a B.Com and M.Com degree from the Narsee Monjee College of Commerce and Economics. Mr. Mehta is also a Chartered Accountant and Chartered Financial Analyst from the CFA Institute.

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